At The Brink Of Transformation
The global tire industry is at a pivotal moment. With a projected market worth of USD 712 billion by 20291, the industry faces many challenges and opportunities that could redefine its growth.
Here’s The Ebook Preview
One major challenge is the shift to electric vehicles (EVs) and autonomous vehicles. EVs demand advanced tire materials, innovative designs and optimization of the 'Magic Triangle' — grip, rolling resistance and durability — to accommodate heavier weight, increased torque and enhanced safety needs. Autonomous vehicles further increase tire design complexities by requiring intelligent sensors for tire safety and performance.
Sustainability is another critical imperative. Under the 2015 Paris Accords, tire manufacturers must produce tires from 100% sustainable materials by 2050. This commitment demands a substantial reduction of carbon emissions and better tire recyclability. Non-compliance with environmental standards and varying
regional regulations, such as the Euro 72, can lead to market losses.
Additionally, supply chain disruptions — such as raw material shortages and logistical challenges triggered by weather, war and pandemic events — often inflate costs and delay time-to-market
With global vehicle miles set to double by 2030, tire innovation to tackle the above challenges is more crucial than ever. Meeting these demands with speed and agility requires an integrated approach — seamless transitioning to a modern, unified digital platform that streamlines processes and ignites innovation.
Treading New Paths With An Integrated Platform
Despite the potential of digital solutions to reduce global emissions by up to 20%3, adoption in the tire industry remains slow.
Our collaboration with global tire manufacturers reveals that 26 of the top 28 are still entrenched in legacy systems. Each fiercely guards the confidentiality of its proprietary designs, deep-rooted traditions and unique know-how in their homegrown programs. While these homegrown programs ensure both discrete and continuous business, they are expensive to maintain and lack integration.
For instance, building just one bill of materials (BOM) requires 25 apps. This process incurs significant time and cost due to siloed operations across disparate locations.
Such inefficiencies have a far-reaching impact. Against Asia's rising but smaller and more agile competitors, these larger tire manufacturers — operating with legacies in more than 70 plants worldwide — struggle to unite and navigate challenges swiftly.
To stay competitive, manufacturers must move beyond legacy systems and fragmented operations.An integrated approach on a unified platform, such as our 3DEXPERIENCE® platform, can preserve their proprietary designs, streamline operations, enhance collaboration and accelerate innovation — crucial to outpacing agile competitors.
The ebook outlines our experts' insights into meeting business and sustainability goals effectively with the right integration and simulation strategy.
In 5 chapters, you will uncover how to:
- Accelerate material science innovation
- Unlock engineering and design strategy
- Evaluate manufacturing efficiency
- Redefine industrialization and sustainable production
- Improve recyclability value
Meet The Experts
Philippe BARTISSOL
Vice President,
Industrial Equipment, Dassault Systèmes
Philippe DELANNOY
Industry Value Expert,
Tire Manufacturers, Industrial Equipment,Dassault Systèmes